Billboards and Hoardings


Billboards and hoardings are two interchangeable terms used for large outdoor advertising boards usually seen in areas with high traffic, for instances on busy roads. They are used to advertise products or services to pedestrians and drivers.

Billboards are designed to be visible at large distances and to attract attention. They have a very short time to achieve this because the reader will be passing by at very high speeds. Also, since billboards and hoardings are located at some distance and height, visibility is a top concern. To achieve this, billboard designers make use of bold and eye-catching colors to create large and prominent visuals which are accompanied by witty and eye-catching one-line slogans in large fonts, using bright colors which provide high contrast with the background colors.

Billboards have traditionally been nothing more than words and pictures painted on a piece of canvas. However, as more and more organizations have come to realize how effective billboard advertising can be, this trend is beginning to change. Increasingly creative techniques are being used to make the designs stand out from the crowd and gain attention, providing maximum visibility. Some billboard designers make use of three-dimensional figures in order to catch the eye. Others use a motor to change the displayed advertisement after a pre-defined interval in order to display multiple advertisements on the same location, saving costs and attracting attention at the same time. Still others use motors to create movement designed to catch the eye and make the viewer take notice.

Articles

Operating Manuals

Operating Manuals, also known as “user guides” or “user manuals”, are technical documents intending to assist users of a particular product, typically hardware, software or electronic items, such as calculators, televisions and mobile phones Manuals were traditionally available in printed format, such as the instruction...

Read More

Annual Reports

An Annual Report provides an all-inclusive report on a company's activities in the previous year, and they are required by law for companies listed on a stock exchange. The basic purpose is to provide information to shareholders and other stakeholders regarding the company’s financial performance. To achieve this, the annual ...

Read More
Logos

A logo is a unique combination of graphics (including symbols, pictures and icons), and text which represent a particular company or brand. A logo is designed to make an institution, organization or brand name immediately recognizable and is an important component of its brand identity. Because a logo identifies an entity, its shape, ...

Read More
Point of Sale Displays

Point-of-sale displays are a special form of promotion that is set up near a checkout counter to attract customers’ attention so that they may purchase products they would normally not make a special effort to buy. Point-of-sale displays include shelf edging, hangings, posters, special counters or kiosks near the counter, or banners. ...

Read More
Billboards and Hoardings

Billboards and hoardings are two interchangeable terms used for large outdoor advertising boards usually seen in areas with high traffic, for instances on busy roads. They are used to advertise products or services to pedestrians and drivers. Billboards are designed to be visible at large distances and to attract attention...

Read More

Top Design firms for Corporate Designs

Find the best design agencies online from. You can also contact our consultants to find out which is the best suited for you!

Logo Design Pros
Request More Information
Logo Works
Request More Information
Logo Yes
Request More Information

Need any advice or want to find the best design agency?

Register Free & let us guide you in choosing the right creative agency!

Design Firms in your Region

Search design firms, creative agencies & design providers in your region:

USA
Design providers in California, New York... more

Canada
Design providers in Alberta, Ontario... more

UAE
Design providers in Dubai, Abu Dhabi... more

UK
Design providers in Scotland, Wales... more

Australia
Design providers in Queensland, Victoria

more

Newsletter

Free subscription to the best guide to designs online, creative agencies, graphic designing, web designs and.

Free Signup


Bookmark and Share
Copyright © 2008- Designscopia.com. All rights reserved.    Privacy Policy  |  Conditions of Use
twitter facebook youtube