One of the very frequently used e-banners is interactive banner. Although it has almost all the features of a conventional banner, what sets it apart is that it prompts some action. It leads you to the purpose of the website generally and is placed in a way that it is not possible for anyone to miss it. Most common example of an interactive banner would be ‘order now’ and “submit now’ prompts that you see very often. They are designed on the same basis as an animated banner-with vivid colors and catchy phrases-but the only difference is that it demands you to act.
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