As the name suggests, apparel and promotional items include items of clothing and any other items used for the purpose of sales promotion. Items of clothing typically include t-shirts endorsing a particular product or brand, or even a political candidate. They may even promote a high-profile designer label, if the designer incorporates the label as part of the design and displays it conspicuously. Promotional items display the brand name of a product, which is different from the item itself, and serve as reminders to consumers every time they use the item. They include, but are not limited to, stationery, wall-clocks, mugs, and mouse-pads.
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